Part Chief of Staff. Part Strategist. Part implementor. 100% your right-hand.

Structure, systems, and someone who gets it.

For as long as I can remember I’ve worked alongside business owners, helping them to achieve their goals, deliver projects, level up their team’s delivery and optimise their internal operations.

I’m the behind-the-scenes partner you didn’t know you needed - part strategist, part implementer, and fully invested in helping you scale without the chaos.

I work with business owners to streamline operations, elevate client delivery, and keep the team aligned (and happy). I’m obsessed with efficiency, love a smart automation, and ask the right questions to make things run smoother - but I also know that great businesses run on great people and communication, not just systems.

Think of me as your right-hand and low-key Chief of Staff - keeping projects moving, clients smiling, and your brain out of the weeds.

“Working with Felicity has changed my business in ways I couldn’t have imagined! She got straight into the business understanding what we do, how we do it and started making suggestions for new systems and processes which resulted in the whole operation becoming so much easier to manage.”

— Paid Ads Agency Client

Why work with me?

Because you need more than a Virtual Assistant, or an Online Business Manager, you need a partner.
I’m not just here to tick boxes, I bring strategic brains and operational muscle - think of me as your right-hand, ops lead, and low-key Chief of Staff rolled into one.

Here’s what makes working with me a game-changer:

🧠 I think like a strategist - but get stuck in like a doer
You won’t have to translate your vision into tasks - I do that for you. I’ll spot the bottlenecks, suggest smarter systems, and actually implement them.

👥 Your team and clients? I’ve got them
I liaise with your team, streamline their work, and make sure nothing gets dropped. I also oversee client delivery, so your clients feel looked after and you’re not in your inbox 24/7.

🛠️ I care about your business like it’s mine
I don’t clock in and out. I think ahead, I notice what’s not working, and I bring solutions. You’ll feel like someone finally has your back.

🌿 You’ll finally take a holiday (and nothing will burn down)
The goal? A business that runs without you glued to Slack. Whether it’s a week off or just shorter days, I help create the systems and support that give you space.

Are you currently :

👀Stuck in your inbox or Slack feeling more like a Team Coordinator or Account Manager than an agency owner?

👀Spending your time bogged down in the day to day tasks of your team or chasing clients for sign off or updates?

👀Feeling like your growth has stalled because you’re personally maxed out?

👀Permanently worried things are slipping through the cracks?

👀Forever nudging those business improvement projects & ideas down the to-do list?

👀Struggling to take time off because there’s no one who can step in and look after things like you do?

👀Feeling like your business only moves forward when you do the pushing?

Imagine if you had:

✔️A central point of coordination for your team (that isn’t you!)

✔️Someone else taking over the reigns on key projects

✔️Confidence that your team are all on track, and all working towards your goals without you having to monitor every detail

✔️A strategic partner working alongside you to truly understand, plan and facilitate your growth goals

✔️Someone to call upon when you need to bounce ideas around or aren’t sure how to get your ideas off the ground

✔️The ability to focus on what you do best; winning new business

✔️Space to breathe!

Ways to work with me…

The Right Hand Retainer

Ongoing support for agency owners and expert-led businesses who are scaling and need a trusted partner to keep the wheels turning and steer the ship. Part Chief of Staff. Part implementor. 100% your right-hand.

  • You have a team (or are building one), clients to delight, and big goals, but your backend systems, delivery process, or team communication are... holding you back.

    You don’t just need someone to manage tasks, you need someone who can think big with you, streamline the way your business runs, and make sure it actually gets done.

  • 🧭 Monthly Strategy Call
    Align on priorities, review what’s working (and what’s not), and plan next steps.

    🔁 Weekly Check-ins & Prioritisation
    Keep momentum going, troubleshoot blockers, and stay accountable.

    👥 Team Oversight & Communication
    I manage your team’s delivery, ensure tasks are moving, and make sure nothing slips through the cracks.

    🛠 Systems + Process Optimization
    Spot inefficiencies, clean up ops, and implement smarter ways of working -from onboarding to delivery to internal comms.

    ✨ Client Experience Support
    Keep your client delivery smooth, professional, and scalable - even as you grow.

  • Due to the hands-on nature of this service, numbers are limited.

    Book a free call and let’s see if we’re a good fit!

The Efficiency Assessment

A one off deep-dive into your business to: identify inefficiencies show where you can smooth out processes, and identify where you can implement AI & automation to really make a difference and future-proof your growth,

  • Are you currently:

    Working from spreadsheets and disjointed systems?

    Operating with 37 tabs open just to run your business?

    Overwhelmed by inefficient workflows?

    Struggling to integrate AI and automation effectively?

    Maybe you’ve spent money on tools but you’re not actually using them?

    Wasting time on repetitive tasks, instead of focusing on growth?

    Feeling like your client experience lacks consistency?

    Losing money, due to operational bottlenecks and inefficiencies?

    Limiting your own income potential as you (or your team) are maxed out?

    If so, this is for you

  • 📋Pre-Audit Questionnaire – A guided assessment to help you reflect on how your business currently operates.

    📹90-Min Deep Dive Strategy Call – A comprehensive session where we explore your current workflows, pinpoint challenges, and define how you’d like things to operate.

    📁Detailed Before & After Assessment – A clear breakdown of your current inefficiencies vs. your future optimised state.

    📈Opportunity Overview - An in-depth report highlighting areas of improvement and the potential for growth.

    ⏱️Time-Saving Analysis -  A measurable estimate of time that can be saved through optimisation and automation.

    🤖AI & Automation Implementation Plan - Easily identifiable opportunities for AI and automation, with our expert recommendations on what to implement and where.

    📊Prioritisation Matrix -  A strategic roadmap outlining where to start and where the highest-impact opportunities lie.

    ❔Troubleshooting - Email access for questions or troubleshooting so we can ensure you have everything you need to move forward with confidence.

  • This service is provided by myself and my co-founder. Dean. Together we’ve set up the AI Efficiency Hubb

    Find out more about the service HERE

The Client Experience Fix

Because great work deserves a great client journey.

Let’s refine your delivery, comms, and touchpoints so your client experience feels as premium as your service.

  • Business owners who are amazing at what they do - but know the experience their clients are getting doesn’t always match the quality of the work.

    - You’re constantly repeating yourself in DMs or emails.
    - You’ve got onboarding steps… somewhere.
    - Clients don’t know what’s next (neither does your team.)
    - You’re winging it (but it’s wearing thin).

  • 🔍 Pre-Session Review - short intake form covering your current process + pain points. You’ll share any onboarding docs, FAQs, client-facing templates, etc.

    🧠 90-Minute Strategy Session - I’ll audit your end-to-end client experience; from first “yes” to final farewell

    📄 The CX Fix Blueprint

    🗺️You’ll receive an upgraded delivery flow, mapped out step-by-step

    💬Client-facing messaging (FAQs, boundaries, onboarding info, etc.) clarified

    🎁Suggestions for your welcome pack, comms plan, and offboarding process

    🔥You’ll walk away with a clear plan to deliver consistently, communicate clearly, and wow clients every step of the way.

  • Got questions? Grab a slot in the diary HERE

The Problem Power Hour

One hour. One problem. One expert. Let’s fix it.

A 60-minute strategy session to untangle one ops challenge and walk away with clarity, direction and a plan!

  • Busy business owners or who are hitting a snag in the way their business runs - and need fast clarity from someone who gets it.

    🎯 Perfect for tackling:

    - Client onboarding or delivery process clean-ups

    - Delegation gaps or team role confusion

    - Sluggish internal systems

    - That “I know this could be smoother” feeling

    - Any behind-the-scenes drama that’s costing headspace

    - You just want to gut-check a plan before you roll it out

  • 🔎 Pre-Call Mini Audit - A short, focused form so we don’t waste a second

    👂You tell me what’s happening and where you’re stuck

    🧠 60-Minute Strategy Session where we dive deep into your problem area

    Real-time brainstorming, problem-solving, and recommendations

    I’ll offer strategic advice and practical steps you can take straight away

    📹Session Recording - Yours to keep and rewatch whenever you need.

  • Got questions? Grab a slot in the diary and let’s chat!

“The benefits we have experienced working with Felicity cannot be overstated. She has been essential to the smooth running and progress of our business. We trust Felicity 100% to make strategic decisions on our behalf and she is proactive in bringing solutions and informed insights to the table...”

— Online Community Owner